Ta-ta Halloween. Goodbye Bonfire Night. Hello the long road to Christmas. Which can mean only one thing – yes, Christmas adverts, and lots of ‘em! But we’re confident that few, if any, of the 2015 crop will be as anarchic as our brand new online video for Oddbins.

Cunningly entitled ‘#WhatTheFox’, this skewed seasonal ad represents the first occasion that Spectrecom’s video production prowess has been called on by the team at Oddbins.

Oddbins What the Fox?!

And with a handcrafted fox in a starring role, not to mention cameos from various members of Spectrecom staff (Liam and especially Hayley, all take a bow), and a Dickensian Xmas storyline to warm the cockles, we hope we’ve repaid their faith.

The auguries are certainly promising – more than 100,000 YouTube views in just the first few days online.

The video was shot using one of our Sony FS7 cameras, and called on a prodigious pool of Spectrecom talent – including Dani Wilmot, Laura Merrett, Laurentiu Maria, Kieran Hodges, Etem Ozyay and guest director Mark Jackson. Well done to all.

About the author

Danielle Wilmot

Danielle Wilmot

Head of Creative

Dani is our Head of Creative. She oversees the creative team and works her magic on coming up with creative ideas and scriptwriting.



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