If you’re making a video ad featuring a top-of-the-range motor vehicle, then it’s a fair bet the spot will feature some shots of the car actually, y’know, driving.
But the car being attacked by a litany of polo players, boxers, American footballers, BMX-ers?
Not so much.
However, the latest video production bearing that exalted tag of Mercedes-Benz inverts the traditional formula, with the car spending the majority of the film masqueraded as a giant obelisk as it is besieged by the frenetic attentions of an eclectic cast.
Nicely shot and set to a pulsing soundtrack, the one question you might be left pondering is… what has it all actually got to do with the car?
To see some of the video production services offered by Spectrecom, take a look at some of our case studies.