Web video marketing comes in many shapes and sizes, and, though there is certainly a plethora of ways to market your company for little to no cashish, the most effective way comes with formidable injections of cold, hard cash - star power. David Beckham, ultra-sire for that curious sport in which hands are not to be used, appeared on Google+ recently. There, he gave a lengthy interview on his decision to stay in the USA, and the growth of football (or is it soccer now?) in the republic.

The sheer video marketing power this brings Google is undoubtedly innumerable, but the real question is – how can smaller businesses do the same, for a fraction of the budget? One thing which springs straight to mind is the arena of altruism. If your company is a noble charity or humanitarian cause then you already have an answer.

Get writing, and pluck the heart strings of the stars to bring your charity some publicity panache. Once you’ve got them by their conscience curlies, why not let us handle the video production side? We have some exuberant discounts available for all registered charities.