10th January 2012Video Production News - Panasonic Pushes 3D For The Olympics
Despite the general lack of enthusiasm in 3D video production Panasonic is really pushing the much derided film medium at this year’s CES (Consumer Electronics Show) in Las Vegas and a partnership with network television giant NBC would appear to be their main event when it comes to 3D in 2012.
Panasonic have designs on turning the network’s television production of the London 2012 Olympic Games into a three-dimensional extravaganza. Star Olympian and former medallist Brandi Chastain helped to unveil the project which will see 3D coverage appear on NBC throughout the games including the opening and closing ceremonies.
If you’re interested in shooting your own video production in 3D Panasonic have also announced the release of the Z10000 camera, which brings 3D filming to the ‘prosumer’ market, the big selling point being the camera’s ability to handle close-ups of objects up to 18 inches away with perfect 3D clarity.
In other Panasonic news, the tech giant has teamed up with the battle scared Myspace who was pulled away from the remnants of its own implosion by singer turned actor turned entrepreneur Justin Timberlake. The plan is to merge television with the Internet. It’s not an original plan, but as a fan of Myspace from the early days I would like to see where a bit of creative thought (and a lot of cash) could take the beleaguered site.
If you have a video production you are desperate to make happen in a top studio then look no further

