7th February 2011Video Marketing Case Study: 5-Minute Angels
In October 2010, Spectrecom Films Ltd produced a 90” web video advert for UK-corporate massage service 5 Minute Angels. They provide tailor-made, on-site massage packages to companies across the UK and at some of the UK's premier corporate, hospitality & social events.
Costing only £600 (+VAT) and filmed in just two hours at First Direct’s Leeds office, the video production was added to the company’s website in November.
The results?
“Since adding the Spectrecom video to our website www.5minuteangels.com we have experienced a 12% reduction in visitor bounce rate (58% down to 46%) along with an increase in overall sales enquiries. The video has also been uploaded to different video sharing sites such as Youtube and as a result it now appears in the SERPs for the phrase “corporate massage” which has helped drive more relevant traffic to the site.
As well as the SEO and visitor engagements benefits, the video has also helped to build credibility and trust with new potential clients that may not have come across our brand before and has had a positive impact on our conversion rates”.
(David Moore, Director, 5MA Group)
Click to find out more about Spectrecom’s web video advert packages for small businesses (£600, £900 & £1,200), or call +44 0203 405 2260

