By Monday, Samsung's brand new 3D TVs will have hit the shops, making them the very first 3D TV sets available on the UK's high street and kicking off what many have already dubbed "3D summer" .

To coincide with this release, Samsung is launching an £8m advertising campaign, combining TV, press, outdoor and online advertising over a three-month period. It will begin with advert below, due to receive its broadcast premiere the very next day during the Champion's League semi-final on ITV1.

Created by the ad agency CHI and masterminded by the electronics manufacturer's marketing director, Mikah Martin-Cruz, the advert "took eight months to produce, required 81 crew members and used 1,256 TV sets to create effects including a three-storey-high cat and what appears to be South America's Iguazu Falls plunging into a city centre".

"The campaign really captures the spirit of 3D TV and brings to life the amazing experience the technology can deliver," said Martin-Cruz. "The launch of the first 3D TV in the UK is such a culturally significant event, we needed to do it justice with a visually exciting campaign that captures the audience's imagination and feel we have done exactly that."

Take a look and see what you think.

Here's a wonderful animation, "Pixels", by Patrick Jean, Matias Boucard and their team at One More Production, a leading visual effects company based in the centre of Paris.

Shot on location in New York, watch as the Big Apple is invaded and devoured by 8-bit video game creatures like Pacman, Space Invaders and Donkey Kong!

It's imaginative, well-conceived, brilliantly executed and won't fail to brighten up your day.

Last week, independent filmmaker and author of the Guerilla Film Makers Handbook Chris Jones, launched a brand new live web-TV show - "The Production Office". 

Broadcast live "from the top corner of Ealing Film Studios", the event attracted viewers from around the world including the UK, Ireland, Canada, USA, Australia, Spain and Mexico.

And judging by the feedback, it seems the inaugural show was a huge success, particularly the live chat window which incredibly hugely popular. Click on the video link below and you can watch the whole episode in full. 

To tune in for the next show, visit Guerilla Film on Live Stream on Thursday 22nd April @ 19.30 GMT.  

Spectrecom's creative team has been working with Heart n Soul - a fantastic arts organisation in Deptford with learning disability culture at its heart - for over four years now.

We have produced a wide variety of films and video projects for them including dramas, training films and music videos. Here's a short promo we've just delivered featuring material from many of these projects, showcasing the tremendous work they do, which touches and changes many people's lives.

Heart n Soul grew out of working together and experimenting. Musician Mark Williams, now Director, wanted to explore new ways of music making and using art to make a difference. In 1984, he started running creative sessions in a local music academy for a group of people with learning disabilities who went to the local day service, The Mulberry Centre. Once the group was given the chance to make music together with Mark, original songs flowed out. The Mulberry Crew moved into The Albany where it is still based today, re-naming itself Heart n Soul (the title of one of its new songs). 

Mark was recently awarded an MBE and we are very proud to support and promote the work that he and his dedicated team do.

With the UK release of Apple's iPad delayed for one month and excitement levels reaching fever pitch, there's just one question on everybody's lips - Will It Blend?

Fortunately the good people at Blendtec have found out for us.

This video is just the latest release in arguably the most successful viral video marketing campaign of all time and has already generated over 5,000,000 views online.

But if you're one of those people who love Apple products more than your own friends and family, you might find it slightly uncomfortable viewing.