 | Online Video
We live in a world where most people use the internet every day, often spending more time online than watching television.
As internet marketing moves from the experimental to the essential, online video is a powerful tool for a variety of different applications:
- Client Testimonials
- Advertising
- Promotions
- News
- Product Description
- Mission Statement
- Health & Safety
- Internal Communications
- Press Briefing
- Training & Tutorials
Online video communication is one of the best ways to get your website (and company) noticed and to keep your visitors engaged. Google, Yahoo and MSN also offer big incentives for those willing to build new media into their websites, meaning that your site can be given an even wider audience, simply by adding video content.
Our experienced team can help you to create your own video for the internet (for streaming or embedding), in a variety of formats, including the popular Flash (flv) or QuickTime codecs, so please contact us today. We frequently work with web design companies, so we know what works and what doesn't.
Affordability
Web video can be very affordable. Because the video is streamed in a small window, it’s not always necessary to shoot and edit on expensive high-end delivery formats. So what you’re really paying for is the creative professionalism and technical know-how of a team that knows how to oversee a project from beginning to end. We can deliver edited media to your web designer, encoded (to Flash flv, Quicktime, WMV or any other web format) and ready for streaming. And prices start at under £1,000 for the simplest projects.
Did you know?
1) In an online survey by eMarketer in July 2007, they estimated that online video spending would reach $775 million in the US.
2) According to a survey by DoubleClick, online video advertising has a longer-lasting effect than other rich media formats when viewed exclusively.
3) A study commissioned by Insight Express for Advertising.com, found 6 in 10 Internet users watch online video.
The IAB Video Marketing Handbook
With permission of the Internet Advertising Bureau, we are also able to supply their Video Marketing Handbook which details the explosion in popularity of online video production and provides an overview of all the current opportunities for advertisers whilst offering an insight into the future of web video advertising. |
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