If you’ve ever wanted to check out a destination before you visit then this latest online video campaign from Tourism Victoria could be just the thing you’re after.
With two “Remote Control Tourists’ to choose from, viewers are given the chance to send them on missions throughout the city via social media. Want to see the view from the top of the MCG, sample all the best coffee in the city? Just tell them where to go and you can watch from the comforting glow of your computer screen.
This is a fantastic campaign with huge potential. A travel company will surely start doing this exact concept across more global destinations. Put on a headset or Google Glass and you could pretend you are there.
Where would you go in the world with your Remote Control Tourist. Let us know on Twitter @spectrecom