A fresh Spectrecom-produced nugget of video marketing gold shines a light on the secret identity of the sporting celebrity behind the new Surge Bar at Twickenham. So who is it?
Sponsored by those barons and baronesses of the black stuff, Guinness, the Surge Bar is situated in the West Car Park at Twickenham Stadium, and it opened its doors to fans for the very first time last Saturday for the England-Australia game.
Ahead of that clash of the egg-tossing titans, Spectrecom teamed up with our old pals at toppermost sports sponsorship agency Synergy to create a new video, revealing which erstwhile England ace would be rising early to man the pumps of the new bar.
Seen more than 7,000 times already, check out the video below to find out just who is the landlord of the Guinness Surge Bar…