Last Friday, we were invited to attend the EVCOM Clarion Awards 2014, having been nominated for two awards in the ‘Strategic Communications’ and ‘Innovation’ categories.
In the strategic communications category we had our Macmillan Cancer Support film, ‘Do You Care’ up for nomination. The film was shot this time last year and detailed the needs of those caring for someone with cancer. The film aimed to encourage viewers to sign a bill, which would go through parliament and provide better NHS support for carers.
In the ‘Innovation’ category, our film for Marie Curie Cancer Care, ‘Great Daffodil Appeal Tips’ was nominated, which aimed to offer tips and support to those raising money for Marie Curie over the Great Daffodil Appeal fundraising event.
We were delighted to win both awards in our categories and to have representatives from both Marie Curie and Macmillan there with us on the day to receive them.
Both films are available for you to watch below.
Both films received great feedback from our clients, regards their impact. Here’s the full case study for ‘Do You Care’. And we received this response from Marie Curie Communications Manager Gemma Abrahams…
“People worked really hard on these videos, and it’s great to have that recognised. We produced them because research from our 2013 appeal showed that collectors did not feel fully prepared before going out.”
“We made five different films to support collectors. All parts were played by Marie Curie colleagues and volunteers. Spectrecom were great and worked really closely with our creative team to deliver work we are really proud of.”