The main issue is that insurers don’t really shout about the results of their claims enough. But it may be a case of not telling the story in the right way…
For all the 101 videos I’ve seen on blockchain, no one has taken time to show me a world in which everyone is using it successfully.
I’m going to look into my crystal ball and cover what I think will be 3 realistic changes in the finance video landscape.
Where budgets are assigned with commercial intent, it’s essential that the creative brief is as prescriptive as possible.